The Empty Quadrant
Eat More Electrons (Todd Moss) | May 20, 2026
Todd Moss reports: No country with average income above $30,000 uses fewer than 4,000 kWh per person. The upper-right quadrant of the income-vs-electricity scatterplot is fully occupied. The lower-right—high income, low electricity—is empty, and stays empty no matter how efficient appliances get. Energy Hub founder Todd Moss puts a name to that reality and a number on the scale of what it means: rich countries use, on average, 67 times the electricity of poor ones. The United States and Nigeria will soon have roughly equal populations; the average American uses 84 times as much electricity as the average Nigerian. Efficiency helps at the margin. Abundance is the only answer.
